LOS ANGELES–(EON: Enhanced Online News)–Cornerstones Health Inc., a nonprofit organization working to improve communication between patients with inflammatory bowel disease (IBD) and physicians who treat IBD, in collaboration with Imedex, LLC and Mechanisms in Medicine Inc., announced the launch of the new YouTube “You and IBD” – Animated IBD Patient Channel. The channel gives patients with Crohn’s disease or ulcerative colitis quick access to a wide range of videos and animations featuring the latest IBD information, discussions of important topics, patient stories, expert advice.
“We have addressed what we believe to be a major limitation in other IBD Web resources”
“We have addressed what we believe to be a major limitation in other IBD Web resources,” said Dr. David Rubin, co-founder of Cornerstones Health Inc. “The type of education we’re offering empowers patients with the knowledge needed to take charge of their disease and to have important discussions with their health care team about what is the right course of action for them.”
The YouTube “You and IBD” – Animated IBD Patient Channel is a companion to the You and IBDwebsite, and part of an overall initiative dedicated to providing IBD patients with educational content, expert advice and tools to help them effectively manage their IBD and achieve the best quality of life.
“IBD patients who visit our site will walk away with a greater understanding of topics that range from how IBD medications work to alternative medicines because of the impact visual reinforcement will have on their existing knowledge,” said Dr. Marla Dubinsky, co-founder of Cornerstones Health Inc.
This channel was developed in conjunction with Imedex, LLC, an accredited medical education company based in Alpharetta, Georgia and Mechanisms in Medicine, a medical animation and e-learning company based in Toronto, Canada. “This project is part of an ongoing collaboration between our organizations aimed at enabling patients to be more informed with regard to their disease and treatment options so that they are able to have more active dialogue with their physicians about how to best manage their disease,” said Christopher Bolwell, VP and Compliance Officer of Imedex, LLC. “We are pleased to have been part of producing this valuable patient education resource.”
Cornerstones Health Inc. is a nonprofit organization founded by physicians Marla Dubinsky and David Rubin in 2008. It was established to provide a new paradigm in patient care by utilizing novel approaches to improve the communication between physicians and patients. Offering state-of-the-art educational content, expert-based instruction, and creative communication techniques, Cornerstones enhances and transforms the relationships among health care providers, industry partners and patients. Contact Cornerstones at [email protected], or visit them on the Web at www.cornerstoneshealth.org.
Imedex, LLC is an ACCME accredited medical education company based in Alpharetta, GA, which has been producing physician education programs for over 25 years. Imedex contributes to the quality and cost efficacy of medical care by increasing the knowledge of healthcare professionals. Our team of dedicated and knowledgeable professionals work in specialized therapeutic areas to develop and implement high quality, effective medical education programming that translates the latest research into clinical practice. All activities are delivered in healthcare professionals’ preferred formats (live meetings and enduring activities) all the while upholding the high standards set forth by the ACCME and related governing bodies. Contact Imedex, LLC at officeofcme.com, or visit them on the web at www.imedex.com
About Mechanisms in Medicine Inc.
Mechanisms in Medicine Inc. is a medical animation and e-learning company based in Toronto, Canada. We provide a unique approach to online health education through visually compelling animation and video resources that are designed to ease the understanding of complex medical concepts. We work to facilitate improved health outcomes by increasing the knowledge and awareness levels of patients and healthcare professionals, for multiple diseases and health issues. Contact Mechanisms in Medicine at[email protected], or visit them on the Web at www.MechanismsInMedicine.com.
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